tourism

Industry Profile

Western Australia has been experiencing strong economic growth, and whilst traditionally known for its mining and resources sector, recognition is growing of the State's tourism industry as a key economic driver. Western Australia is unique and offers some of the world's most biodiverse and best nature-based tourism experiences. As a 'window' to the Asia-Pacific region, the business environment is highly regarded by the international business community.

Confidence in Western Australia's tourism industry is strong with tourism development and infrastructure improvements planned around the State in the next few years.

Fact file

International
• Visitors: 706 000 (up +2.6% from 2009)
• Spend: A$1 919 million (+9.5%)
• Nights: 22 million (+4.5%) Interstate
• Visitors: 1 017 000 (down -0.1% from 2009)
• Spend: A$926 million (-6.0% )
• Nights: 8.5 million (+10.4%) Intrastate
• Visitors: 4 109 000 (+5.1% from 2009 )
• Spend: A$1 893 million (+4.8%)
• Nights: 15.5 million (+8.6%)

Investment and Trade opportunities

Tourism investment opportunities range from niche ecotourism offerings in remote Western Australia, spa and winery opportunities in the south west, to city hotel and heritage opportunities in and around the Perth central business district and other city fringes. They also include acquisitions, freehold land for development, leasehold land, conversions and joint venture opportunities. Confidence in Western Australia's tourism industry is strong, with significant tourism development and infrastructure improvements planned around the State in the next few years.

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